Most projects are fixed-scope with clear milestones. For ongoing work, we do monthly retainers. Either way, you know the number before we start.

About
Superuser HQ

Q: What does a typical project look like?

There's no cookie-cutter. We start by understanding what you're trying to achieve, then scope the fastest path to get there. Could be a few weeks, could be a longer engagement. We'll tell you upfront what makes sense.

Q: How does AI fit into how you work?

AI isn't a service we bolt on — it's how our company operates. Our agents handle engineering tasks, research, QA, and more. That means our human team spends their time on strategy, judgment, and your relationship. You get the output of a much larger team without the overhead.

We started Superuser HQ because the agency model is broken — and we wanted to build something better.

Superuser HQ — AI-native technology company

We've been building software and leading technical teams for over a decade. Founder, investor, engineer — we've worn every hat. We've seen projects fail because of misaligned incentives, bloated teams, and knowledge that walked out the door when people left.

So we built a company that works differently. AI agents run our operations — engineering, research, content, QA. Humans focus on the things that matter most: judgment, relationships, and strategy. The result is a team that's faster, leaner, and gets smarter with every project. We help companies with AI transformation, data solutions, and project rescue.

How we work

We start with the problem

We figure out what needs to happen before we start building. No busy work, no padding.

AI runs our engine

Our operations are powered by AI agents. That's how we move fast and keep costs down — without cutting corners.

We grow with you

Most clients keep us on after the first project. The best partnerships compound, and so does our understanding of your business.

We keep it simple

Clear communication, no jargon. You always know where things stand.

FAQ

What does "superuser" mean?

In tech, a superuser has admin access. They can see the whole system, find the problems, and fix them. That's what we do for businesses.

Plus, all the good domain names with "ninja" were taken.

What does a typical project look like?

How does AI fit into how you work?

How do you charge?

The Team

Yaohong Ch'ng — Founder, investor, engineer — has been all three, sometimes at the same time. Built teams and shipped products for over a decade. Started Superuser HQ because the agency model is broken and someone should build something better.

Gerald Yeo — Gerald started in advertising when Flash was still a thing. Decades later, still building. Full stack engineer, startup veteran, and the calm one in the room. Official title: Chief Mischief.